Dimensions of Social Media Graphics
In order to make your social media look professional, it's not enough to simply add nice photos or graphics. Their sizes are also important, and they vary depending on the platform.
The term "current image sizes" often appears in Google search results. It’s not surprising since these sizes can change as the applications evolve. So what information is the most current? Don’t worry - we prepared a quick cheat sheet for you to make your work easier.
Profile photos: 800 x 800,
Cover photo: 820 x 312 (FB recommendation), on other pages: 1025 × 390.
Post: vertical graphics (960 x 640), horizontal graphics: (1200 x 800), the square format is getting more popular (1200 x 1200),
Carousel: 1200 x 1200,
Cover photo on the group: 1640 x 856,
Stories: 1080 x 1920.
Profile photo: min. 110 x 110 (ratio 1: 1)
Feed: 1080 x 1080 (square), 1080 x 566 (landscape), 1080 x 1350
Maximum dimensions for Instagram video: 600 x 600 (square), 600 x 315 (horizontal), 600 x 750 (portrait), 600 x 700 (carousel)
Feed video length: 60 seconds (max)
IGTV video size: 1080 x 1920, maximum 60 minutes
Image dimensions in the ad: 1080 x 566 pixels (level), 1080 x 1080 pixels (square)
Profile photo: 400 x 400
Headline photo: 1500 x 500
Image or Tweet photo: 1024 x 512
Cards photos: 1200 x 628
Video: 720 x 720 (square), 1280 x 720 (landscape), 720 x 1280 (portrait)
Maximum video length: 140 seconds
Graphics or photo in the ad: 800 x 428
Video ad: 720 x 720 (square), 1280 x 720 (horizontal), 720 x 1280 (portrait)
1. Business:
Company logo: 300 x 300 (min.)
Cover photo: 1536 x 768 (recommended), 1192 x 220 (minimum)
Business banner dimension: 646 x 220
2. Private:
Profile photo: 400 x 400
Background art: 1584 x 396
Photos in the link in the recommended section: 1200 x 628 (ratio 4: 3)
Post photo dimensions: 1200 x 1200 (computer), 1200 x 628 (smartphone)
Photo in the shared link: 1200 x 628
Video dimensions: 256 x 144 (min), 4096 x 2304 (max)
Maximum length of the video: 10 minutes (5 GB max.)
profile photo: 160 x 160
album cover: 1000 x 1000
pin: 1000 x 1500 (aspect ratio: 2: 3)
cover photo: 1200: 674 (aspect ratio: 16: 9)
In order to appropriately adjust the dimensions, the graphics applications will come in handy. For example Canva, Instasize or VSCO. Learn more about these tools in Instagram users’ essentials.)
Although the above-mentioned dimensions are recommended by each of the platforms, it is worth testing them for a little bit. Not always what is recommended will be the best. That is why, check what suits your profile and use it. Remember that dimensions can change, so keep checking the updates.